Insights
Learn how to gain deeper knowledge into the customer, categories, and channels that matter most.
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When Splenda wanted to expand their assortment, they turned to Scintilla to help them make a confident decision.
When Palmer’s wanted to add new items to their assortment, they leveraged insights gained from Scintilla to avoid cannibalization.
Ahead of upcoming line review, Stavis Seafoods data-driven approach uncovered areas of potential growth and helped optimize an assortment that resonated with Walmart shoppers.
Learn how Channel Performance data helped clean up OPD rates for a popular but bulky product from Freudenberg Home and Cleaning Products.
Learn how identifying the customer and matching distribution footprints revealed a gap—and an opportunity for growth—in the Milk and Yogurt categories.
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